Amazon Ads Management & Optimization Service

Amazon is one of the largest buyer-intent platforms, where customers are already searching with the intent to purchase. Running properly structured Amazon Ads helps increase product visibility, drive targeted traffic, and improve sales while maintaining a healthy ACOS and ROAS.

This service provides professional Amazon Ads setup, management, and optimization using proven, data-driven strategies. All campaigns are created and managed manually following Amazon advertising best practices to ensure steady and scalable growth for your brand.

 

 

Account Linking/Setup

• Linking Campaign Manager

• Adding Billing Information

• Granting access to team members

• Listing & Content

 

Media Plan

• Budget allocation (daily vs total)

• Campaign types

• Timing and seasonality

• KPI definition (CPL, CPA, CTR, CPM)

• Platform placement strategy

 

Campaign Setup

• Objective selection (Traffic, Leads,

Awareness, etc.)

• Bid strategy (Automated vs Manual)

• Ad format selection

 

Creative Adapts

• Creating multiple versions of creatives

• A/B testing headlines, images, CTAs

• Ad copy aligned with audience intent

 

Persona Definition

• Defining buyer personas for targeting

• Preferred channels & content types

 

Audience Generation

• Persona

• Behavior

• Demo

• Location

• Interests

 

Campaign Optimization

• Adjusting bids & budgets

• Pausing low-performing ads

• Keywords Optimization

• Scaling winning ads

• Refreshing creatives

• Improving PDP experience

 

Reporting

• Weekly/monthly performance reports

• KPI tracking

• Recommendations & next steps